Festival to boost Buon Ma Thuot coffee brand
Festival to boost Buon Ma Thuot coffee brand coffee
VOV.VN - The 7th annual Buon Ma Thuot coffee festival will be held between March 9-16, 2019 in the Central Highland province of Dak Lak with a broad array of activities on offer such as an opening ceremony, a closing ceremony and the 2019 Dak Lak investment promotion conference.

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The festival promises to be packed full of diverse activities including an exhibition on coffee, a seminar on the development of Vietnamese specialty coffee, an exhibition on the world’s coffee history, a street festival, a contest for farmers, a Vietnamese specialty coffee quality competition, free coffee tasting sessions, a Buon Don elephant festival and an international paragliding contest.

The annual event aims to promote Buon Ma Thuot coffee brand, develop Vietnam specialty coffee and gradually turn Buon Ma Thuot city into a destination for coffee aficionados worldwide.

The festival will help to raise Vietnamese coffee's standing on the global market, honor domestic coffee growers and traders, and encourage the community to join hands and work together to create and develop coffee culture within the city.